Apple App Store allows to pre-order applications

App developers have been given a great opportunity to increase their chances of success at the App Store, there is huge competition.
Apple has announced that developers now have the ability to place their app on the App Store 90 days before it’s official release. It will be possible to pre-order it and developers will see if the application is of interest at all. If you pre-order the application, it automatically downloads to the device at the time when it be released.

It is definitely a positive newcomer, but it has been taking a long time for video games. It is common practice to pre-order the games at a preferential price, or with some extra bonus.